“Wish I Knew” Ebook

 

WishIKnew2

The Wish I Knew ebook previously sold for $20,

and is now an exclusive free bonus for Life With Intention Online members.

 

Growing a business can often feel like and endless game of trial and error.

 

And while there will always be an element of intuitive guessing, there are ways to avoid some of the dead ends along the way.

 

Wish I Knew is designed to help demystify the entrepreneurial process in honest and quick-to-the-point advice on everything from raising your rates to writing an ebook (like this). 

 

The topics are open, honest, and are far from cookie-cutter. These are real insights I share with my clients and my entrepreneurial friends.

 

There is a healthy mix of product and service specific advice, with the majority of topics transcending both business types. So the book applies to both life coaches and letterpress designers alike.

 

What We Cover

The majority of this content came from the 50 Wish I Knew Wednesday newsletters I wrote sharing what I wished I knew when I was starting my business.

 

This ebook was originally sold for $20 and is now an exclusive free bonus for Life With Intention Online members only.

 

To make things easier, we have edited and organized the issues by topic. A full list of all 50 topics are shared at the bottom of this page.

 

 

Cover3

Chapter One | Setting Up Shop

Chapter Two | Going Full-Time

Chapter Three | Legalities

Chapter Four | Raising the Bar

Chapter Five | Personal Advice for Entrepreneurs

Chapter Six | Money & Sales

Chapter Seven | Project & Time Management

Chapter Eight | Branding

Chapter Nine | Marketing, Social Media, & PR

Chapter 10 | 100 Insights from 10 Creative Entrepreneurs

 

Bonus Content

In addition to the original 50 topics we have 10 bonus interviews with successful female entrepreneurs across a variety of creative business industries in chapter 10. Each interviewee has shared 10 personal insights that they wish they knew when first starting out.

 

Claudia Smith, Fig. 2 Design Studiostationery designer

Kathryn Jackson, Protect Your Pumpsproduct inventor and online shop owner

Michelle Ward, When I Grow Uplife coach

Serena Faber Nelson, Pretty Fluffypet lifestyle blogger

Clara Artschwager, Clara Persis and Channeling Contessaevent strategist and food blogger

Kim Vargo, Yellow Brick Homeartist and online shop owner

Amanda Genther, AmandaGenther.combusiness consultant

Kendi Skeen, Bloom and Kendi Everydayboutique owner and fashion blogger

Jeanine Hays, Aphro Chic, lifestyle product designer and online shop owner

Bryn Alexandra Dunn, Bryn Alexandra Interiors, interior designer

 

Complete Table of Contents

Below you will find a complete line-up of all 50 Wish I Knew business topics and ten brand new interviews with creative entrepreneurs who dish about what they wish they knew when first starting out.

 

Chapter 1 – Setting Up Shop

How to tell if your business is a flop

How to name a business

How to pick a shopping cart

How to sell on Facebook

How to get into your first five stores

How to make your website stand out

How to get manufacturers

 

Chapter 2 – Going Full-Time

How to use a full-time job to your entrepreneurial advantage

When to go full-time

The not-so-pretty side of self-employment

How to work from home effectively 

How to manage work and family as a dual-career couple

How to balance motherhood and working at home

 

Chapter 3 – Legalities

How to make your business legal

Defining your business success based on your purpose

How to choose the right accounting software

How to make donations worthwhile

 

Chapter 4 – Raising the Bar

How to set business goals

Case study – mission-based product business

Ten takeaways from Alt Summit for small business

When to close a business

How to improve the quality of your work

How to form an effective partnership

 

Chapter 5 – Personal Advice for Entrepreneurs

My top three books for business

When to celebrate as a small business owner

The most important (and free) key to success

The mental shift: surviving to thriving

Dealing with worry and doubt

 

Chapter 6 – Money & Sales

Why you shouldn’t undercharge for your services

How to change your rates

How to deal with poor business investments

How to make Small BusinessSaturday work for you

When to drop a popular product

 

Chapter 7 – Project & Time Management

Batch scheduling for effectiveness

Batch scheduling for effectiveness – lessons and takeaways

How to find virtual and non-virtual assistants

How to share an inbox with an assistant

How to train assistants and interns

How to lead your team and get incredible results

 

Chapter 8 – Branding

How to be more “you” in your brand

How to stand out in a crowded market

How to brand multiple businesses

How to craft a killer ebook

How to make a newsletter that spreads

Why I retracted a design contest

 

Chapter 9 –Marketing, Social Media, and PR

Is PR a good investment?

How to work with popular bloggers

How to use blogging to grow a business

How to make blogging a full-time career

How to use social media effectively

 

Chapter 10 – Wish I Knew: 100 Insights from 10 Creative Entrepreneurs

Claudia Smith, Fig. 2 Design Studiostationery designer

Kathryn Jackson, Protect Your Pumpsproduct inventor and online shop owner

Michelle Ward, When I Grow Uplife coach

Serena Faber Nelson, Pretty Fluffypet lifestyle blogger

Clara Artschwager, Clara Persis and Channeling Contessaevent strategist and food blogger

Kim Vargo, Yellow Brick Homeartist and online shop owner

Amanda Genther, AmandaGenther.combusiness consultant

Kendi Skeen, Bloom and Kendi Everydayboutique owner and fashion blogger

Jeanine Hays, Aphro Chic, lifestyle product designer and online shop owner

Bryn Alexandra Dunn, Bryn Alexandra Interiors, interior designer

 

What People Are Saying

InnaWIK

CJWIK

 

 

About Me

Though it’s hard to believe, I have been an entrepreneur now for 50% of my life!

 

I started a simple, but effective, jewelry company when I was fifteen which was distributed by 12 stores by the time I graduated high school. This little babysitting alternative gave me the itch to pursue business in college, where I got my Bachelors of Business Administration from the University of Michigan Ross School of Business.

 

Disappointed that I didn’t get the entrepreneurial insights I was hoping for from my formal education, I dove headfirst into my business full-time after graduation in 2007, doing what I knew best: figuring stuff out as I went along.

 

I grew my accessory company from $700 to over six figures in revenue three years later. During the recession.

 

Was it easy? No.

 

But boy did I learn a lot along the way.

 

In fact, this book was originally a newsletter which focused on sharing all the insights I wish I had known when I was starting the business – or what I wish I had known as recently as the week before.

 

I hope you enjoy the book and find the success and fulfillment you are seeking in your own business.

 

 

Special Thanks

I’d like to thank my awesome team for their support and talent.

Ebook editor, Jessica Haile (Haile & Co.)

Ebook designer, Jackie Mangiolino (Sincerely Jackie)

Promo movie editor, Annabelle Mintz (Evergreen Lane Productions)

With Intention Commander in Chief, Jen Barela (Lemon Drop Love)

 

 

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